Media Center

Colombo, December 24, 2019: Christmas is a season of giving and SriLankan Airlines’ frequent flyer programme FlySmiLes is providing travellers with 3 million more reasons to smile this festive season by giving away a whopping 3 million Miles to lucky travellers, travelling onboard during 20^th to 25^th December 2019.

The campaign was part of a series of passenger engagement initiatives steered by the Airlines’ Marketing team which have received global accolades in the recent months. Sharing the spirit of cultural festivities with passengers at its home base, BIA has been well-received by both the Sri Lankan and foreign travellers, which have created in them a sense of belonging and interest in the unique facets of Sri Lankan way of life. The campaign ‘the spirit of Vesak at BIA’ successfully executed by the Marketing team last May, won the "Marketing Innovation 2020" title at the APEX Awards recently.

Fortunate passengers are being chosen as winners in on-board raffle draws on flights from 20-25 December to receive these free FlySmiLes to many exciting destinations such as Colombo, Singapore, Kuala Lumpur, Jakarta, Bangkok, Melbourne, Tokyo, London, Dubai, Doha and Canton.

SriLankan Airlines Ground Handling Agents distributed coupons to enter the draw, with a traveller onboard drawing the winning coupons. The winners receive a confirmation letter on-board with regard to the win and the prizes can be redeemed by contacting the airline’s promotions offices.

SriLankan has a network serving 130 cities in 58 countries. A member of the prestigious oneworld global airline partnership, SriLankan also connects travellers to over 1,000 cities in 160 countries through its oneworld partner airlines.

The airline has been consistently winning prestigious accolades, including ‘Leading International Airline’ in South Asia and ‘Leading Airline Passenger Class – Business’ award, both for the second consecutive year at the South Asian Travel Awards 2019 (SATA); ‘Best Marketing Innovation’ award from APEX; two awards at the World Travel Awards 2018 Asia and Australasia; ‘Best Full Service Airline in Central & South Asia’ at the Future Travel Experience Asia Awards; and ‘Innovation in Commercial Airline Cabins’ at the In-flight Asia Pacific Awards.

FlySmiLes provides a wide range of rewards to its members through a host of partners. Platinum and Gold Members are entitled to a range of privileges such as complimentary lounge access across the oneworld network, priority Business Class check-in and boarding and additional baggage allowances. FlySmiLes’ top tier members can now earn and redeem miles on any oneworld member carrier. These privileges have been tailored to create a smooth and hassle-free journey filled with luxury.